Choon is worked by music industry and blockchain experts including universal DJ and record maker, a Gareth Emery, and blockchain engineers and fellow benefactors of the eminent CryptoPunks venture, John Watkinson and Matt Hall. Its warning board incorporates Mark Gillespie (Manager, Calvin Harris), RAC (2017 Grammy Winner), Benedict Chan (CTO, BitGo) and Marco Santori (President, Blockchain).